We’ve added 5 new Audience groups for targeting your leads and clients with one-off emails. 

The 5 new groups are: 

• Former clients - Re-engage with former clients with new promotions and offers 
• Leads on trial - Target offers to leads that are currently on a free or paid trial 
• Expired trials - Encourage past trial customers to sign up   
• Failed payments - Send a friendly reminder to all customers with overdue payments  
• Low attendance - Incentivize your clients that haven’t visited in over 14 days to return to the studio 

How to use Audiences: 

• Go to Connect > Messages > One-off emails  
• Hit the 'Send new email' button  
• Select one of the audience presets that you would like to use  
• Create your email and send 

Coming Next: 

We’re also working on additional Audience groups for specific membership types and events. Let us know if there are specific groups you’d like to see!