Conversion Insights
You can now access several new conversion metrics within the Digivizer platform. For businesses and brands running paid marketing and advertising campaigns, it’s important to understand where your revenue and leads are coming from.
Now you can use Digivizer to unlock these insights with key metrics like:
- Number of conversion by platform
- Conversion value (what the sales value or attributed value is to your conversion)
- Cost per conversion by platform
- Conversion rate (percentage of those who engage that then convert)
You can find these metrics at the platform, campaign, adset and advert levels, which means you can compare conversion data across umbrella platforms like Google vs Facebook, or narrow your hunt right down to the individual ads that are delivering the best conversions for you.
We’re always looking for feedback on our new updates. If you have any queries or comments, be sure to drop a line to our support team via the in-app chat bubble in the bottom right hand corner of your screen.