Marketing
How to Sell SaaS B2B: 5 Strategies to Improve B2B SaaS Sales
Learn how to sell SaaS B2B with five strategies: a targeted marketplace, pull marketing, onboarding, human touch, and customer-centric solutions.
Blog
AnnounceKit Blog
Product communication, changelogs, release notes and the craft of keeping users in the loop.
Marketing
User Tracking in Marketing: What It Is, Why It Matters, and How to Set It Up in 5 Steps
User tracking records how visitors use your website or app: clicks, sessions, events, and conversions. Learn the benefits, best tools, and a 5-step setup.
Marketing
3 Demand Generation Strategies to Improve Your B2B Marketing
Demand generation strategies build awareness, interest, and credibility for B2B products. Learn three approaches: content marketing, KPIs, and UI design.
Product Management
What Are In-App Widgets and What Are They Used For?
In-app widgets are small components embedded in a web page or app that show information without opening the full app. See widget types, uses, and examples.
Success Story
How iVent Reached 40-50% Email Open Rates With AnnounceKit
iVent moved from Mailchimp to AnnounceKit, lifted email open rates from 10-15% to 40-50%, grew its subscriber list 35%, and cut update setup to minutes.
Success Story
How Coassemble Built a Central Product Update Tool With AnnounceKit
Coassemble had no easy way to share product changes with customers. See how AnnounceKit gave them a central changelog without developer work.
Success Story
CG Boost Success Story: How an E-Learning Brand Keeps Blender Students Up to Date
How CG Boost, a Blender e-learning company, uses AnnounceKit feeds, widgets and pop-ups to announce course updates in one place and gather feedback.
Product Management
First-Time User Experience (FTUE): What It Is and How to Improve It
First-time user experience (FTUE) is a new user's first session with your product. See what it is, the AHA moment, common mistakes, and how to measure it.
Success Story
Archbee Increased User Engagement and Satisfaction With AnnounceKit
Archbee uses AnnounceKit as a single place for product updates and customer feedback. See how 50+ posts raised engagement and satisfaction by 35%.
Success Story
How Sleeknote Made AnnounceKit a Core Part of Its Product Update Process
Sleeknote, a Danish e-commerce lead generation SaaS, uses the AnnounceKit in-app feed and count badge to announce every release and lift feature adoption.
General
A Guide to an Effective SaaS Business Model
The SaaS business model sells cloud software by subscription. Learn its essentials, the startup, growth, and grown stages, and its three key benefits.
Success Story
How Waitwhile Ships Product Updates With AnnounceKit: A Customer Story
Waitwhile, a virtual waitlist platform, uses AnnounceKit for a public changelog, email notifications, and segmentation. Customer satisfaction grew 10-20%.