Customer Success
13 SaaS Onboarding Best Practices, a 5-Step Strategy, and an Editable Checklist
13 SaaS onboarding best practices, a 5-step onboarding strategy, an editable checklist, and the metrics that show whether new users reach value.
Blog
Customer Success
Product communication, changelogs, release notes and the craft of keeping users in the loop.
Customer Success
User Experience Testing: How and Why to Run It
Learn what user experience testing is, the main UX testing methods, a six step process for running tests, the key metrics to track, and typical costs.
Customer Success
How to Reduce SaaS Churn Rate: 7 Secrets Learned From Real Customers
Learn how to reduce SaaS churn rate with 7 tactics: timely discounts, feature announcements, feedback loops, welcome videos, and cancellation flows.
Customer Success
14 User Adoption Strategies to Grow Your SaaS (and How to Measure Them)
14 user adoption strategies for SaaS teams, from free trials and persona-based onboarding to in-app feature announcements, plus four metrics to track.
Customer Success
5 NPS Best Practices for B2B SaaS: How to Set Up, Calculate, and Act on Net Promoter Score
NPS best practices for B2B SaaS: what Net Promoter Score is, how to calculate it, and five rules for timing, segmenting, and following up on surveys.
Customer Success
SaaS Customer Journey: The 4 Stages and How to Optimize Each One
The SaaS customer journey has four stages: awareness, consideration, decision, and retention. Learn what happens at each stage and how to optimize it.