How Coassemble Built a Central Product Update Tool With AnnounceKit
Coassemble had no easy way to share product changes with customers. See how AnnounceKit gave them a central changelog without developer work.

Coassemble had no easy way to provide customers with details on product changes before AnnounceKit.
Coassemble is an online training tool that connects people with the information they need, anytime, anyplace. Since their start as humble lines of code in 2016, they’ve always believed in delivering outstanding customer support and constant improvements.
The Challenge
Companies always look for better ways to improve their product and their value. Improving customer experience is one of the essential components to achieve this goal. For that purpose, just like many others, Coassemble needed to support their customer to have a better experience with their product. But, they had no easy way to provide customers with details on product changes.
They needed a centralized location to announce these improvements, product updates, and company news to their customers without asking their developers to build, maintain, and update this changelog.
We had no easy way to provide customers with details on product changes before AnnounceKit.
Jude Novak, the founder and CPO of Coassemble
Coassemble tried using Intercom for that purpose. They wanted a home specifically for product updates. However, Intercom was already being used for marketing and customer success.
How AnnounceKit helps
Try Targeted communication with AnnounceKit
AnnounceKit targeted user communication - segmentation, user-level analytics, engagement tracking, and channel performance. Show the right update to the right user. Product communication platform for data-driven teams.
The Solution
Now they are using AnnounceKit to notify their customers about product changes and company news. “We use AnnounceKit to notify our customers about product changes, and have a centralized location for customers to see a history of changes,” says Jude Novak
“AnnounceKit saves our developers time to develop, maintain, and update a custom built-solutions.”
Jude Novak, the founder and CPO of Coassemble
The Result
Coassemble now regulates its announcements with various features of AnnounceKit for customers to see a history of changes.
“It was easy to use, and we felt it fit well with our brand.” says Jude Novak. “AnnounceKit is really easy-to-use, affordable, and gives your product team the freedom to report on changes without the need for developers.” Using AnnounceKit saves time for all teams working at Coassemble. Now they need less support from developers around product changes.
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Frequently asked questions
What problem did Coassemble have before AnnounceKit?
Coassemble had no easy way to give customers details on product changes. They needed a central place for product updates and company news without asking developers to build and maintain a changelog.
Why did Coassemble not use Intercom for product updates?
Coassemble tried Intercom, but it was already being used for marketing and customer success. They wanted a home built specifically for product updates.
What results did Coassemble see with AnnounceKit?
Coassemble now notifies customers about product changes from a centralized location with a history of changes. It saves time for all teams and reduces the support needed from developers around product changes.



