General
SaaS Development Process: 5 Ways to Improve Your Workflow
Five practical ways to improve your SaaS development process: automate tasks, use communication tools, add QA, build pipelines, and monitor performance.
Blog
General
Product communication, changelogs, release notes and the craft of keeping users in the loop.
General
How to Increase User Retention: 8 Strategies Plus How to Measure It
Learn how to increase user retention with eight strategies, from personalization and onboarding to rewards, plus how to measure retention rate and churn.
General
Customer Feedback Tools and Management Techniques: 5 Tools and 4 Benefits
Compare 5 customer feedback tools and learn techniques for collecting, analyzing, and managing feedback so your team makes better product decisions.
Customer Success
User Experience Testing: How and Why to Run It
Learn what user experience testing is, the main UX testing methods, a six step process for running tests, the key metrics to track, and typical costs.
General
What Is SaaS Integration? A Complete Guide (Benefits, Challenges and Best Practices)
SaaS integration connects cloud apps through APIs or iPaaS tools so they share data automatically. Learn the types, benefits, challenges and platforms.
General
In-App Notifications: 4 Ways to Use Them to Grow Your SaaS Business
An in-app notification is a message shown inside your app while users are active. See 4 ways SaaS teams use them to educate, upsell, and announce updates.
General
Slack Release Notes: How Slack Writes Release Notes Worth Reading
Slack release notes are useful, honest, and fun to read. See real examples, from a poem to a tweet, and what your SaaS team can copy for its own updates.
General
Cancellation Flow: The Best Way Not to Lose Customers
A cancellation flow asks customers why they cancel, collects insights, and lets you make offers that reduce churn. See how it works with a real example.
General
5 Product Marketing KPIs Every SaaS Team Should Track
Learn the 5 product marketing KPIs SaaS teams track: NPS, early churn, retention, free trial conversions, and product adoption, with a formula for each.
General
How to Get Client Testimonials: 8 Proven Strategies (+ Email Templates)
Learn how to get client testimonials with 8 proven strategies: timing your ask, email templates, feedback forms, case studies, and permission to publish.
General
SaaS Pricing Strategy: 4 Questions to Set the Right Price for Your Product
Learn how to build a SaaS pricing strategy by answering four questions about product uniqueness, competitor pricing, market size, and added value.
General
Top 7 SaaS Content Marketing Strategies
Seven SaaS content marketing strategies: plan a content roadmap, set clear goals, research audience needs, study competitors, and write for existing users.