How Do You Announce Price Change to Customers?
Price changes might be unpleasant for the customers. In this article, we will discuss how to make a price change announcement without impacting the customer experience.
How to Make Announcements Interesting?
The key to good announcements or update content lies in making it interesting enough for the reader. Learn how to make announcements interesting.
User Segmentation: What Does It Mean for Your Marketing Department?
User segmentation is the division of the marketing for the groups, tackling characteristics like industry, location, gender, age, demographics, and more.
How to be Successful at SaaS Email Marketing in 6 Steps?
Half of the world’s population uses email as a way of communication globally. This sounds like a huge market for the SaaS industry and Saas email marketing.
Product Management vs. Project Management
Project and product management are used interchangeably, causing business stumbles. To avoid such, let’s compare product management vs. project management.
What is User Activation and How to Implement It in the User Journey?
User activation might sound like a simple task of activating a user account through a click. In reality, it’s a crucial part of planning your SaaS.
Product Success, and How to Define It: Metrics and Goals
Product success metrics are quantitative data information derived from various business stages to help understand if you’re on the right path.
How to Make a New Product Successful
Although it’ll bring great impact, creating a SaaS product isn’t enough. You should make a new product successful in order to stand out amidst the competition.
Why Personalization is Important For Email Notifications
Email communication has been stable for a long and is still very favorable. Companies can use personalized email notifications to stand out among competitors.
How Can You Collect User Feedback in an Effective Way?
Every feedback is an opportunity for growth, to collect user feedback from existing customers is golden. How can you do it in an effective way?
How to Announce New Features to Drive More Product Adoption
Announcing new features to users with the right content at the right time is crucial for driving product adoption for your SaaS.
6 Types of Testimonial Request Templates That Actually Work
SaaS customers rely on testimonials from others. Saas business owners should use these valuable insights by using the best testimonial request templates.