🟡 You can now temporarily pause your campaign

With our new pause state, you can temporarily hide the friend offer and prevent advocates from being rewarded for referrals. This can come in handy when you want to run your referral program and another campaign concurrently. Learn more ↗ 

For merchants using themes on developer mode, you can use the campaign.state liquid variable to add in content specific to when the campaign is paused.

🎯 Segmentation now available to everyone


We’re excited to announce that all ReferralCandy users now have access to segmentation!

  • Target exclusive groups of customers based on their lifetime spend
  • This makes it easier to reward and incentivize your best customers 

Learn more -> 

As always, please reach out to us if you have any questions or need help setting up segmentation. We’re here to help!

🛍️ Post-purchase popup improvements: signup form layout

With this new feature, you can now choose 2 different layouts for your post-purchase popup:

Existing Referral link

  • Show referral link immediately upon purchase
  • Recommended for normal referral programs

NEW Signup form

  • Show signup form first 
  • Recommended if you use segments: Customers can't join/automatically enroll into your referral program if they don't meet your segment criteria (ex. spend > $100), but you can use the popup to inform them about your program
  • Contact enrolled already?Signup form on?Behaviour of popup


    Show referral link immediately


    Show referral link immediately


    Show signup form


    Show nothing


Explore this on your dashboard ➝

Sidenote: Available for all new merchants and existing merchants (signed up to ReferralCandy from mid-December 2022)

Use segments to target website signups only

Now, with the segments feature, you can start an affiliate program easily! This allows you to create a campaign that only enrolls people who signup via your site widgets or signup forms. Affiliates help you to reach new audiences in your industry, and not just your existing customers who’ve purchased your product 🤘🏼

(If you have previously used our email settings to support this capability, please follow the steps below).

Get Started

  • Go to Target Audience > Select 'Widget Signups' as your target segment in the dropdown
  • Go to Widgets to paste the relevant code snippet to your website. (Alternatively, add your Join Page link on your affiliate program page).

Note: This feature is available to new merchants only - and will be gradually released to all merchants by next week!

Learn more about how affiliate programs work ➝

Create multiple draft campaigns!

Create new campaigns as drafts
Campaigns can now be saved as drafts - get ahead by prepping multiple drafts. We'll let you know when you can activate them. Tip: use segments to create unique, targeted campaigns.

Check it out
Head over to All Campaigns to try it out! This will be available for anyone with an active account and integrated store. If your account is suspended, please contact our customer success team here.

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