New Features and Updates

We've deployed a number of Improvements and added New Features to the App:

 announcement Reports now render faster and show real-time data for Orders and Customers coming into your Store.

announcement We've added two new reports (in Beta) for Product Repurchase Rate and Sales by Order Number.

improvement We've made a few UI/UX changes that improve the readability of Reports and Tables.

improvement We've added CSV export for more Reports and added more fields to exports.

As always, your feedback is very much appreciated. Please let us know if there is anything we do to improve your experience!


New Updates

We've just launched a few updates to Customer Segments to enable more fine-grained Segmenting. New Filters have been added to allow Segmenting on:

  1. Average Order Value
  2. City, Province/State and Country

We've also renamed the "Top Selling Products" report to "Products Sold" and added the Total Discounts and Taxes for each Product.

Lastly, the Customer Cohort Report has been updated to add a new Retention metric to display the Total number of Customers.


Introducing Preset Customer Segments

We're excited to announce Preset Customer Segment -- a set of prebuilt configurations for some of the most common views of Customers for any growing business. Learn more about this feature by visiting our Help center.

The presets cover:

  • Customer Loyalty Groups
  • Top and Bottom percentile Customers by Total Sales and Item Quantity
  • One-time, Repeat, Retail, Wholesales Customers
  • Full-price, Non-full price Customers
  • Signups
  • and more!

PRO Plan Customers can also Sync Preset Segments to Klaviyo.

As always, you can use the Custom Segment builder to configure any business-specific Segments. Today, we've updated the Segment builder to include new Filters:

  • Days since First Order (total tenure)
  • Total item quantity purchased
  • Customer has verified email
  • Customer accepts marketing
  • Item Quantity percentile
  • Total Sales percentile

Please feel free to reach out to us with any questions or feedback.

New features and updates

Today we've launched a few updates to improve the overall usability of Segments and the Sales by Shipping Destination report.

An updated as been added to Segments allowing you to use "Contains" when forming queries. For instance, you can add a Filter that includes all Customers with GMail accounts by using the "Contains" operator with "gmail.com".

The Sales by Shipping Destination report now includes Filters for drilling down by City, Province and Country. Simply click the name of the City or Province to refine the Report by the selected field. The report now also includes the ability to export results as CSV.

Both features are available on the PRO plan.


New features and updates

We're excited to announce a few new features:

1. App Integrations and Customer Segment Sync -- Customer Segments can now be synced to 3rd Party Platforms like Klaviyo (and Facebook, Customer.io and more). 

App Integrations are in beta and undergoing continued improvement; they are available on the PRO plan.

2. Preset Segments -- Customer Segments have been updated to include a new set of Presets that allow you to get deeper insight into your Customers without having to build segments from scratch. 

3. The  Cohort Repurchase Rate report has been updated to capture the last 3 years of retention; the "Repurchased within" ranges have been updated. 

4. The App Design and Layout has been updated to make it even easier to navigate. 


New features and updates

We made a few updates to Customer Segments that should make it easier to understand your Customer base:

1. For the PRO Plan, we've increased the number of Customer Segments to 20 and for the Growth Plan, we've increased the number to 8. This should allow greater room to model different types of Customers. 

2. We've added the ability to View Customers on the Customer Repurchase Rate report for the PRO Plan. Similar to previous updates, this provides 1-click access to Customers that are surfaced in Reports. Be on the lookout for more Customer Export features.

3. We've launched a new report to surface Sales by Discount Code.




New Filters for Customer Segments

We've added new filters to Customer Segments to make it even easier to segment your Customer Base. You can now additionally Segment Customers by:

  • Discount code on the First Order
  • Discount code, Products purchased, UTM marketing on the Last Order from a Customer

We've also added the ability to View Customers in the Lost Customers report. For any given period, click this link will produce Customers that have churned from your Store. The "View Customers" option will be added throughout the Reporting system so that you can 1-click see all Customers that are being reported, including within the Cohort Retention and Cohort Repurchase rate reports.

These new reports and filters are available on the PRO plan.

Updates to Customer Segments

We made a few updates to Customer Segments that should make it easier to understand your Customer base:

1. We've added new fields to the Customer tables:

  • accepts_marketing: True if the Customer is opted into marketing emails.
  • accepts_marketing_updated_at: The date and time when Customer accepted marketing emails.
  • verified_email: True if the Customer's email address has been verified.

2. Customer Tags have been updated. Tags are now based on the current tag that is applied to a Customer. Previously, Customer Tags were based on the tags applied to the Customer at the time of the Order.

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