The Big Secret to Charging Higher Prices

Here's a note from Ben, Growth Tools Director of Marketing:

If I had to make a million-dollar bet about your business, it would be this:

Your prices should be significantly higher.

Even if you’re relatively new to your industry.

Why?

Because raising prices won’t just help you make more money in the future…

It can also help you have your single most profitable month in company history—if you know the right way to announce it.

That’s what happened when I helped Michael Hyatt launch a simple campaign a few months back to announce he was raising prices for his coaching programs.

It’s the same campaign that’s helped us break sales records multiple times at Growth Tools.

I’ve even seen clients like Darius Tan bring in $50k in a single week—all just by raising his prices the right way.

Wanna see how you can do the same?

Join me TODAY for LIVE Shop Talk to find out The Big Secret to Charging Higher Prices.

We’re kicking things off at 4pm EST (3pm CST | 1pm PST) inside our Mighty Network Events.

>>> Click here to join us and then click "Meeting Link"

You're going to see:

1) The proven email campaign for announcing your price increase
2) How to figure out the right price to charge
3) Real examples of wildly successful price increases
4) And a few fun surprises

This is the biggest “low hanging fruit” opportunity for so many businesses.

It works for courses, coaching, consulting, software, you name it.

If you think you’re not ready, show up live today and hear me out. It might be the most valuable decision you make for your business all year.

Inc 5000 Mastermind is TODAY

If you haven't joined us yet for the Inc 5000 mastermind, your next chance is coming up TODAY at 3:00pm CDT.

It's a fantastic place to build accountability and meet other people inside of Growth University.

We meet every other Tuesday from 3-4:30 pm CDT.

Everyone is loving the breakout rooms where you get to interact with other clients at the same business stage as you.

If you haven't already and want to be placed into a breakout room, please fill out the form below and then get registered for the event.

Fill out this Form

Then you'll join us inside the Inc 5000 Mastermind at the link below:

Click here at 3:00pmCDT

See you there!
 

The Growth Tools Coaching Team

Special Invite - Perfecting your offer

I recently created a 4-Page Template that is a paint-by-numbers guide to creating irresistible offers. Meaning, it'll turn your product into something that people flock to and buy in droves. 

  • You can use it on existing products.
  • You can use it to create new products. 

I recently used it to improve my offer and sales rates jumped by 3x! 

It's simple. And it works. 

Today I’m hosting a FREE pop-up workshop on my Zoom account at 3pm CST (2pm EST | 11am PST) to show you How to Create an Irresistible Offer! 

I guarantee you’ll leave with a higher converting offer. 

Here is what you’ll learn: 

1. Learn the 4 parts of an irresistible offer and how to identify where your offer is the weakest so you can quickly fix it (you’ll get a few templates to fix the places that need work). 

2. Examine my offer before and after I fixed it. I’ll walk you through my thought process behind the changes I made and how it increased sales by 300%.

3. Get exclusive access to workshop your offer with me and everyone else on the workshop. We’ll select a few folks, fix their offer, and make it irresistible. Please comment below if you are interested in being featured.


A recent coaching client saw a 150% increase in sales from what you’ll learn today.

Note: This is a public event, but as a client, we are excited to offer you a studio pass invite into the inner circle to interact directly with Bryan and our team during the call.

To get your studio pass you need to do the following before your first meeting.
Step 1: Simply hit the green "ask a coach" button and let us know you are interested
Step 2: You will automatically be added as a panelist
Step 3: Use
 this link to join us at 2CT each Wednesday
Note: If your zoom email is different than your GU email, please let us know

Are you ready?

We have some things happening within Growth University that you will want to know about.

First, we want to wish Erin well as she moves on to her next adventure. Erin has been a big part of the team here at Growth University for the last two years and we will miss her. But also, we are excited to see her step out into something new. We will be supporting her with a launch plan and wish her well! 

Second, please welcome our newest coach, Michael Sharkey. Michael is a fantastic coach, marketer, and knows all things podcasts. He will help you optimize those partnerships and get the most from every lead. His knowledge runs deep. We are so very excited he joined our Growth University team. Please make him feel welcome! 

Third, you will be receiving some invitations in the next seven days for our brand new client community! 

We've been working behind the scenes on this for weeks (okay longer, but who is counting) and we are beyond excited to see it roll out. This is where we will organize all the masterminds and other client only events. 

The most exciting part is that you will be able to talk with other clients within Growth University! We can't wait to show you around. 

As you see us adding new features you will see some new faces in here as well. I can't wait to introduce them to you! 

If you have any questions at all, please don't hesitate to ask. We love hearing from you. 

-Jeanette


Special Client Invite - Sales Call Training

We have a special invitation for you today! 

Note: This is a public event, but as a client, we are excited to offer you a studio pass invite into the inner circle to interact directly with Bryan and our team during the call.

To get your studio pass you need to do the following before your first meeting.
Step 1: Simply reply to this email and let us know you are interested
Step 2: You will automatically be added as a panelist
Step 3: Use this link to join us at 3 CT each Wednesday
Note: If your zoom email is different than your GU email, please let us know

Here are the details for today's call.

How do you feel after getting off a call with a potential new client?

  • Option A: “Hope they say yes.” 🥺
  • Option B: “Ugh, that was the worst.” 🤢
  • Option C: “Did I come off too salesy?” 🤑

These are the 3 most common ways to blow any sale—coming off as needy, nervous, or pushy. 

Fortunately, there’s a simple framework you can use to avoid all 3…even if you DREAD the idea of “selling” someone on a call.

All you have to do is:

  • Ask 4 basic questions.
  • Act like you’re interviewing the client instead of “selling” them.
  • Try to help the client during the call (instead of just rambling about yourself the whole time).

Wanna see this method in action?

Later today, I’m hosting a free popup workshop on Zoom called The 4-Question Sales Call: How to Close More Clients Without Being a Pushy Weirdo. And I’m going to walk you through the whole thing step by step.

This simple framework was the foundation that helped us scale to our first 6-figure month (and beyond). 

It can easily 2x your close rate. 

And it takes the guesswork out of every call.

So instead of sweating over what you’re going to say to every new potential client…you’ll have a proven outline to follow that will make the conversation easy.

If you join me today you’re going to learn:

  • The exact 4 questions that will set new clients up to buy from you
  • How to use them without sounding like you’re reading off a script
  • How to handle the most common responses to each question
  • And more

The workshop kicks off today at 4pm EST | 3pm CST | 1pm PST. Use this link to join: https://growthtools.zoom.us/s/81357367938

Remember:  While this is a public event, as a client we are excited to offer you a studio pass invite into the inner circle to interact directly with Bryan and our team during the call. Simply reply to this email and let us know you are interested and we will add you. (If your zoom email is different than your GU email, please let us know.)

This is a powerful framework to have in your back pocket. Looking forward to showing you how to use it this afternoon!

- Bryan

Join the mastermind!

If you haven't joined us yet for the Inc 5000 mastermind, your next chance is coming up.

It's a fantastic place to build accountability and meet other people inside of Growth University.

We will be meeting next Tuesday, January 25th from 3-4pm CST and every other Tuesday thereafter.

Everyone is loving the breakout rooms where you get to interact with other clients at the same business stage as you.

If you haven't already and want to be placed into a breakout room, please fill out the form below and then get registered for the events.

Fill out this Form

You must also register to receive the Zoom link to attend.

Get registered here >>> CLICK HERE

See you there!
 

The Growth Tools Coaching Team

Podcasts want to interview you

Right now, there are dozens of podcasts in your niche that want to interview you…

…if you would only ask them to.

Tomorrow, I’m going to show you exactly how to do it the right way on a free Zoom workshop called How to Get Booked on Podcasts That Will Send You Free Customers.

That’s exactly what will happen when you do the interview, by the way. Podcast interviews are the easiest way to get an influx of new clients and customers I’ve ever seen.

For example, our client Dustin Reichmann recently did $30,000 in sales for his company FireCreek Snacks…from just 3 podcast interviews.

Think about it…

  • You show up to the interview
  • Answer the host’s questions
  • Drop some knowledge
  • Tell them about your product/service/company (without having to be salesy)
  • You get a bunch of warm leads who instantly trust you because their favorite podcast featured you

Yet 99% of businesses continue to ignore this strategy for the dumbest possible reasons:

  • “No podcast would want to interview me!”
  • “I don’t know how to find podcasts my customers listen to!”
  • “Reaching out to podcasts is awkward!”

These excuses are silly, honestly. 

No matter how small or unique your business is—I guarantee you can find dozens of podcasts in your niche and get booked on one of them in the next 7 days.

So come hang with me on Zoom tomorrow and I’ll show you how.

Click here to get the details to join (my Zoom is limited to 100 people).

You will walk away with at least one podcast identified and a pitch email that will get you responses like this one:

You’re going to see:

  • How to find podcasts with audiences that are full of your ideal customers
  • The exact email pitch template that will get you booked (even if you’re not well known)
  • The “must do’s” during the interview if you want listeners to buy from you
  • And more

Heads Up: There are only 100 spots on my Zoom plan, and they’ve been filling up fast! Get there a few minutes early or you’ll have to wait until somebody leaves before you can join.

Here’s the link again to get the Zoom details for the workshop.

Let’s get you booked on a podcast already.

- Bryan

Holiday Support Hours

It's that time of year! 

╚»★ 𝕄𝕖𝕣𝕣𝕪 ℂ𝕙𝕣𝕚𝕤𝕥𝕞𝕒𝕤! ℍ𝕒𝕡𝕡𝕪 ℍ𝕒𝕟𝕦𝕜𝕜𝕒𝕙! 𝕁𝕠𝕪𝕗𝕦𝕝 𝕂𝕨𝕒𝕟𝕫𝕒𝕒! ℂ𝕙𝕖𝕖𝕣𝕗𝕦𝕝 𝔹𝕠𝕩𝕚𝕟𝕘 𝔻𝕒𝕪! 𝔻𝕖𝕝𝕚𝕘𝕙𝕥𝕗𝕦𝕝 𝔽𝕖𝕤𝕥𝕚𝕧𝕦𝕤...𝕒𝕟𝕕 𝕒 𝕣𝕖𝕗𝕣𝕖𝕤𝕙𝕚𝕟𝕘 ℕ𝕖𝕨 𝕐𝕖𝕒𝕣! ★«╝

A friendly reminder:

Please know that we will be closed on... 

  • December 23 - 27 (Thursday - Monday)
  • December 30 - January 2 (Thursday - Sunday)

To ensure that our employees can enjoy their holiday with their families, we will not be accepting emails, tickets or notifications during our closed dates to ensure our employees are not working overtime during this special holiday season.

If you do send a message on these dates they will be auto-archived and will not receive any response (aka: We get to come back to a clean inbox and not a pile of 100s of emails 😉). 

But don’t worry, we will be back to our regular schedule on January 3rd to resume serving you at the level you expect.

 

Thank you for understanding, 

The Growth Tools Team



TOMORROW 12/14: Inc 5000 Mastermind

Tomorrow will be the first meeting of our Inc 5000 Mastermind, and everyone's invited!

We will be meeting Tuesday, December 14th from 3-4pmCST and every other Tuesday thereafter.

If you missed the email or didn't receive it last week, you can fill out the Google form below to be included in a Break Out Room:

Fill out this Form

You must also register to receive the Zoom link to attend.

Get registered here >>> CLICK HERE

See you there!

A friendly notification

This is just a friendly FYI. 

This week of November 15th a few people on our coaching team have various commitments and personal obligations so our response may be slower than usual and you may hear from a few folks you don't see very often. :) 

We ask you to honor your commitment/promise agreement knowing our coaches have time off for personal/professional obligations, just as we understand you have your own personal and professional obligations. 

If you get an answer from a coach you don't know yet and would like someone else to review your question, please don't hesitate to ask. You will not hurt our feelings. We just ask that you understand that there may be a longer delay for that second reply than normal. 

We are eager to review your work and will respond with thought and intention shortly. Please know any delay in our response or sending your question to another coach is not due to a lack of eagerness. It is to ensure we intentionally give you the feedback deserved in a timeframe that is best for you. 

Thank you so much for understanding.

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