📋 Introducing static segments

The new Static Segments feature allows you to create and manage custom segments based on a list of contacts that you can manually add and remove from. This will allow you to run a referral program for an exclusive audience such as affiliates.

📝 See who are in your segments


Using segments in your referral campaign? You can now see a list of contacts who are part of the segment you created. To view this, simply go to the Segments page and click on the name of your segment. This list will update whenever you make a change in segmentation criteria

🎯 Updates to segmentation features

New operator for the Lifetime Spend criteria - you can now set the filter to be greater or equal to a specified value.

Can't decide how to configure criteria for your segment? You can now see a few samples to get you started when you create a new segment. More to come as we add new filters!

🟡 You can now temporarily pause your campaign

With our new pause state, you can temporarily hide the friend offer and prevent advocates from being rewarded for referrals. This can come in handy when you want to run your referral program and another campaign concurrently. Learn more ↗ 

For merchants using themes on developer mode, you can use the campaign.state liquid variable to add in content specific to when the campaign is paused.

🎯 Segmentation now available to everyone


We’re excited to announce that all ReferralCandy users now have access to segmentation!

  • Target exclusive groups of customers based on their lifetime spend
  • This makes it easier to reward and incentivize your best customers 

Learn more -> 

As always, please reach out to us if you have any questions or need help setting up segmentation. We’re here to help!

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