Integration with MS Teams: Elevate Feedback in Your Teams Environment

We are excited to announce a much-awaited update for Zonka Feedback users – Integration with Microsoft Teams! Now, you can effortlessly manage employee and customer feedback directly within your Teams environment. This feature brings a host of capabilities, including sending surveys, answering them in Teams, setting up automated alerts, and configuring workflows for a more streamlined feedback process.

Here's everything you can do with MS Teams and Zonka Feedback together: 

  • Send Surveys in Microsoft Teams: Distribute Zonka surveys to teams, channels, or individuals within Microsoft Teams. Measure employee pulse, daily check-ins, employee satisfaction and more. Run quizzes, and polls and seek feedback right within MS Teams. 
  • Answer Surveys within Teams: Team members can conveniently take surveys right within the Teams platform.
  • Automated Alerts and Workflows: Set up notifications for new or low survey responses, and configure condition-based workflows for timely actions.
  • Close the Feedback Loop: Ensure real-time alerts reach the right stakeholders, facilitating prompt issue resolution and continuous improvement.

Learn more about Zonka Feedback's integration with MS Teams

Introduction SSO with Azure: Strengthen Security and Convenience

After successfully releasing SSO with Okta, we are excited to extend our commitment to providing secure and seamless user access management by introducing Azure integration. This update ensures that your feedback data remains confidential and accessible only to authorized personnel, enhancing overall security.

What does this mean for you? 

  • Enhanced Security: Centralized authentication through Azure ensures secure access to Zonka Feedback.
  • Convenient User Management: Simplify user access management with Single Sign-On integration.
  • Authorized Access Only: Ensure that your feedback data is accessible only to authorized personnel, enhancing overall data confidentiality.

Learn more on how to setup SSO for your account here

Introducing Okta Single Sign-On for Zonka Feedback

We are thrilled to announce that starting today, you can streamline your access and security with the integration of Okta Single Sign-On (SSO) into our platform.

What does this mean for you?

Seamless Authentication: With Okta SSO, you and your team can now log in to Zonka Feedback using your Okta credentials. Say goodbye to the hassle of remembering multiple passwords.

Enhanced Security: Okta is renowned for its robust security features. By integrating SSO, you can ensure that your Zonka Feedback account is protected with the highest level of authentication and access control.

Centralized User Management: Administrators can easily manage user access and permissions from the Okta dashboard, ensuring that the right people have the right level of access to your feedback data.

Learn more on how to setup Okta SSO for your account here

Introducing New Web Widgets — Slide Up and Bottom Bar

We are excited to announce the launch of two powerful survey web widgets - Slide Up and Bottom Bar - on Zonka Feedback! These new widgets are designed to provide you with more flexibility and options to gather valuable insights from your website visitors.

Slide Up Surveys

Slide Up Surveys appear as an overlay from the bottom of the web page, providing a non-intrusive approach to engaging users. Similar to Popup Surveys, Slide Up Surveys can be triggered based on user activity or time intervals. For instance, you can choose to display the survey after a transaction, when a user visits a new page, spends a specific amount of time on the website, or scrolls through a certain percentage of the page.

💡 Ideal for Post-Transaction Feedback and Lead Generation: These surveys are ideal for gathering feedback after transactions on websites and eCommerce platforms. Additionally, they work wonders as lead generation forms, offering an unobtrusive way to capture user information and insights.

💫 Seamless User Experience: Unlike traditional popup surveys, Slide Up Surveys are designed to seamlessly integrate into the browsing flow, allowing you to collect valuable feedback without disrupting your customers' experience. They're great if you'd like to get customer feedback or information without interrupting the user flow. 

Bottom Bar Surveys

Bottom Bar Surveys are clickable buttons strategically placed on the bottom right or left side of your web page. When visitors click on the button, the survey opens up, providing a user-friendly way for customers to engage and answer questions.

🎯 Opt-In Surveys
Bottom Bar Surveys are perfect for opt-in scenarios, where customers and visitors can easily click on the button to access the survey and share their valuable opinions.

🔧 Customize Widget Settings
In the Web Widgets settings, you have complete control over the appearance, targeting, and behavior of the Slide Up and Bottom Bar Surveys. You can configure these widgets to display surveys at the right time to the right users, maximizing engagement and response rates.

These new survey web widgets will elevate your feedback collection strategy and empower you to make data-driven decisions to enhance user experience and boost overall satisfaction.

Log in to Zonka Feedback now and explore the Slide Up and Bottom Bar Surveys to change the way you interact with your audience!

As always, we value your feedback and would love to hear your thoughts on these new additions. If you have any questions or need assistance, please don't hesitate to reach out to our support team or write to us at hello@zonkafeedback.com.

View the context of Widget and SDK Responses

When you're taking Website and In-App feedback, knowing the context of feedback like which page the feedback was given on, the page title, and the domain becomes very useful and in a lot of cases, is very crucial. 

So, we have done a significant enhancement to our widget and in-app SDK where you can gain deeper insights into user interactions through the inclusion of context information. This context includes valuable details such as URL, Path and Domain. With this new feature, you'll have a comprehensive understanding of user behavior and engagement.

🔍 Context Information for Widgets: To provide you with richer insights, we have expanded the data captured by our widgets. The following context information is now available:

  1. URL: Know the exact web address where the widget was displayed, allowing you to understand user behavior within different web pages or sections of your website.
  2. Path: Dive deeper into user journeys by examining the specific page or route within the URL where the widget was encountered. Gain insights into how users navigate your website and where they interact with your widgets the most.
  3. Domain: Understand the originating domain where the widget was loaded. This information is particularly valuable if you have multiple domains or subdomains and want to analyze widget performance across different web properties.

📊  Context Information for In-App SDK: The following context information is now available:

  1. Screen Name: For our In-App SDK users, we've introduced the Screen Name parameter, which captures the specific screen or view where the responder has given the response.


Introducing Advanced User Segmentation - Making Product Feedback more powerful

To reach the right audiences, at Zonka Feedback you could already create dynamic lists using contact attributes, but so often it is necessary to slice and dice your audiences based on their source of visit, their interaction with previous surveys, their customer experience metrics and scores, how many times they visited a page, how many pages they visited, and so on. And now you can do that with Zonka Feedback.  

With Advanced User Segmentation create dynamic segments and groups using powerful filters, deliver the right surveys at the right time to the right audiences and get analytics that matter.

User Segmentation offers a deep level of granularity that was not possible earlier. You can create Static Segments that essentially work as static lists. But what we are bringing to the table is Dynamic Segments - a way for you to pick filters and conditions and create dynamic lists for focused targeting.

Segments can be created using filters like:
  • Contact Attributes: Standard and Custom Attributes like Name, Email, Language, Time Zone, Gender, Plan and so on.
  • Visit Analytics: First Seen Date, Last Seen Date, Pages Visited, Number of Pages Visited, Number of Sessions, First Source Visited
  • Scores: Average NPS, CES and CSAT or the latest NPS, CES and CSAT
  • Survey Interactions: Survey was partially answered, answered, not answered, viewed or not viewed and by different channels

Segments can be added to Web Widgets in Feedback Buttons, Popups and Popovers. Beyond in-product, website and in-app feedback, segments can also be used as lists for Email Surveys as well as SMS Surveys. 


Segmentation also offers an opportunity for businesses to improve customer satisfaction and loyalty. By targeting surveys to specific audiences, businesses can address the specific needs and pain points of their customers. This personalized approach can help build a stronger relationship with customers and increase customer loyalty.

Furthermore, by targeting the right audience with surveys, businesses can gather more meaningful data and insights. This can lead to more effective decision-making and ultimately improve the overall customer experience.

Note: Data for Survey Interactions and Contact Activity is available from April 7, 12 AM GMT.

Introducing EU Data Hosting for Zonka Feedback

At Zonka Feedback, we are committed to providing our customers with the highest level of data security and privacy. And since we work closely with companies globally, it is important that all companies can use Zonka Feedback - irrespective of their geographic location.  

That's why, as a part of our Regional Data Hosting initiative, we are excited to announce the EU Data Hosting. 

With the EU Data Hosting feature, you can have your data stored and managed on a secure server located within the EU. This will ensure that customer feedback data remains within the borders of the EU, while still allowing customers to use all of the same features and benefits of Zonka Feedback.

We are very excited to offer this new feature to our customers in the EU, and we hope it will provide them with greater peace of mind when it comes to their data security. If you have any questions about the EU Data Hosting feature, please feel free to reach out to your account manager or write to us at hello@zonkafeedback.com

Which plan is EU Data Hosting available on?
EU Data Hosting is available on all plans. 

Can I switch my Data Center?
No, we currently don't support data migration between different regions once you have subscribed. To switch your data center, you would have to create a new account. 

How can I choose my Data Center?
You can choose your Data Center while signing up for Zonka Feedback. 

Connect your own SMS Gateway Account to send SMS Surveys

Many businesses already use SMSes to communicate with their customers - marketing messages, confirmation SMSes and more. In such cases, it makes sense to use the same gateway account to send SMS Surveys to customers. 

With Zonka Feedback, you can now connect your own SMS Gateway Account and send SMS Surveys to customers through the same. You can either use an existing SMS Gateway Account or sign up for a new one, add your API credentials to Zonka Feedback and connect your account. 

When you connect your own SMS Gateway Account, the surveys are composed and set in Zonka Feedback and are sent from your SMS Gateway Account. 

When to use this? 

You can use this option in multiple scenarios. 

  • If you already have an SMS Gateway account, you can connect it directly. 
  • If you'd like to control the cost of SMSes and monitor it at all times.

Which SMS Gateways are supported?

We currently support Twilio and SMS Gupshup SMS Gateways. Other SMS Gateways can also be connected in the Enterprise Plan, at an additional cost. 

Which plans support connecting your SMS Gateway?

You can connect your own SMS Gateway account in any plan.

Read all about SMS Surveys here

Introducing Partial Surveys

Now you can create surveys that support partial submission of responses even if the respondent does not complete the survey. 

How it works

A partial survey option is available in Settings under Build. Once enabled the very first question of the survey when answered will be recorded as a legitimate response and can be viewed in the response inbox. If the respondent answers it completely then the response will be updated with the full response. This feature is currently supported in the following distribution methods:

  • Web Survey
  • Email Survey with button and embedded question
  • SMS Survey
  • Signature Embed

You can even filter responses based on partial and complete responses across Response Inbox and Analytics. 


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