Introducing Advanced User Segmentation - Making Product Feedback more powerful

To reach the right audiences, at Zonka Feedback you could already create dynamic lists using contact attributes, but so often it is necessary to slice and dice your audiences based on their source of visit, their interaction with previous surveys, their customer experience metrics and scores, how many times they visited a page, how many pages they visited, and so on. And now you can do that with Zonka Feedback.  

With Advanced User Segmentation create dynamic segments and groups using powerful filters, deliver the right surveys at the right time to the right audiences and get analytics that matter.

User Segmentation offers a deep level of granularity that was not possible earlier. You can create Static Segments that essentially work as static lists. But what we are bringing to the table is Dynamic Segments - a way for you to pick filters and conditions and create dynamic lists for focused targeting.

Segments can be created using filters like:
  • Contact Attributes: Standard and Custom Attributes like Name, Email, Language, Time Zone, Gender, Plan and so on.
  • Visit Analytics: First Seen Date, Last Seen Date, Pages Visited, Number of Pages Visited, Number of Sessions, First Source Visited
  • Scores: Average NPS, CES and CSAT or the latest NPS, CES and CSAT
  • Survey Interactions: Survey was partially answered, answered, not answered, viewed or not viewed and by different channels

Segments can be added to Web Widgets in Feedback Buttons, Popups and Popovers. Beyond in-product, website and in-app feedback, segments can also be used as lists for Email Surveys as well as SMS Surveys. 


Segmentation also offers an opportunity for businesses to improve customer satisfaction and loyalty. By targeting surveys to specific audiences, businesses can address the specific needs and pain points of their customers. This personalized approach can help build a stronger relationship with customers and increase customer loyalty.

Furthermore, by targeting the right audience with surveys, businesses can gather more meaningful data and insights. This can lead to more effective decision-making and ultimately improve the overall customer experience.

Note: Data for Survey Interactions and Contact Activity is available from April 7, 12 AM GMT.

Introducing EU Data Hosting for Zonka Feedback

At Zonka Feedback, we are committed to providing our customers with the highest level of data security and privacy. And since we work closely with companies globally, it is important that all companies can use Zonka Feedback - irrespective of their geographic location.  

That's why, as a part of our Regional Data Hosting initiative, we are excited to announce the EU Data Hosting. 

With the EU Data Hosting feature, you can have your data stored and managed on a secure server located within the EU. This will ensure that customer feedback data remains within the borders of the EU, while still allowing customers to use all of the same features and benefits of Zonka Feedback.

We are very excited to offer this new feature to our customers in the EU, and we hope it will provide them with greater peace of mind when it comes to their data security. If you have any questions about the EU Data Hosting feature, please feel free to reach out to your account manager or write to us at hello@zonkafeedback.com

Which plan is EU Data Hosting available on?
EU Data Hosting is available on all plans. 

Can I switch my Data Center?
No, we currently don't support data migration between different regions once you have subscribed. To switch your data center, you would have to create a new account. 

How can I choose my Data Center?
You can choose your Data Center while signing up for Zonka Feedback. 

Allow Respondents to select Agents and Team Members while filling out the survey

The Team Selection question allows the selection of the team member, agent, manager, or staff member that the customer dealt with in their interaction with your company. 

We designed this question initially for offline businesses, like restaurants, hotels, clubs, stores and so on and this was possible to add only in the pre-capture screens where the team members could select their names before handing over the tablets or feedback devices to the guests. 

But with product feedback and customer service feedback, we now have multiple use cases where customers and respondents can select the agent or team member they dealt with themselves. So we have now added the ability to add the Team Member question within the survey itself for respondents to select it. 

The team member question can now be added on any screen, and you can choose the users and agents who should be displayed in the dropdown for respondents to select. 

Now add more than one Image Capture Question in a Survey

Based on customer feedback and requests, we have removed the restriction of adding only one image capture question in your survey. Now you can add multiple image-capture questions in a single survey to allow your respondents to upload or capture multiple images while filling out the same form. 

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