Survey throttling already keeps you from over-surveying the same contact. The catch was that it only allowed a fixed set of day intervals.
Now you set the number yourself. One day, two days, whatever cadence suits your program. Throttling runs globally across your account, and when a survey fires through an integration like Zendesk or Salesforce, you can choose to bypass it.
So the gap between surveys is yours to decide, not ours.
👉 Available on all Growth & Enterprise plans.
A password on its own leaves a gap. We've added Multi-Factor Authentication (MFA) so there's a second check at login.
With MFA on, signing in needs a one-time password along with the usual credentials. It's a small step for your team and a meaningful one for account security.
For teams that need a higher bar, it puts an extra check between your feedback data and anyone trying to get to it.
👉 Available on all Enterprise Plans.
We're rolling out three new native review sources in Reputation Hub — Trustpilot, Apple App Store, and Google Play Store — all syncing in real time, the moment a review is posted.
Until now, monitoring third-party reviews meant exporting CSVs, refreshing dashboards, or relying on overnight jobs. With this update, every new review lands in Reputation Hub the moment it goes live — across all three sources, with no manual sync and no waiting.
Connect your Trustpilot account once and every new review syncs into Reputation Hub in real time — alongside your survey responses, NPS scores, and other reputation signals.
Connect your iOS app and Reputation Hub starts pulling reviews as users post them — across versions, ratings, and geographies.
Same for Android. Connect your Play Store app and reviews stream in continuously, ready to monitor, respond to, and track.
Reviews don't wait. A bad release can spike negative App Store reviews in hours, a viral product mention can flood Trustpilot overnight, and a Play Store rating shift can affect downloads before your team even sees it. With real-time sync:
Available on plans with Reputation Hub access. The same connections also work in AI Feedback Intelligence if you have access — themes, sentiment, intent, and emotion get extracted automatically on every review that comes in.
Got questions or want to set up the new sources for your team? Reach out to us at hello@zonkafeedback.com or 👉 Book a Demo to see real-time review sync in action.
Excited to announce AB Group — a new question group type that lets you run A/B experiments inside a single survey, no second link required.
Until now, testing two versions of a question meant building two surveys, distributing two links, and stitching results together afterward. With AB Group, you add multiple questions to one group, assign each a display probability, and Zonka serves only one of them to each respondent — automatically.
Add multiple questions to an AB Group and assign each a display weight — 50/50, 70/30, 60/20/20, or any split that adds up to 100. Zonka handles the random assignment per respondent.
Because both variants live in one survey under one response stream, results sit side-by-side in your reports — no manual reconciliation, no cross-survey math.
Survey experimentation usually carries enough overhead that teams skip it entirely. AB Group removes the friction:
📈 Metric Selection Test NPS vs. CES on a post-purchase survey to see which one your e-commerce audience answers more consistently.
✍️ Question Phrasing Compare two wordings of the same key question to find which gets higher completion and clearer responses.
🎛️ Answer Format Testing Pit a button-choice key driver question against an open-text version to see which one yields richer qualitative input.
Available on all plans.
HubSpot users, your integration just got deeper.
Until now, survey responses synced only to the Contact object in HubSpot. With this update, you can map and sync responses to Companies and Deals as well — opening up a whole new layer of account-level and pipeline-level feedback context.
Push NPS, CSAT, and CES scores as Company properties, and log the full response on the Company timeline. Map any survey attribute, response field, or hidden variable to a HubSpot Company property.
The same now works at the Deal level. Feedback signals attach directly to open opportunities, with the full response logged on the Deal timeline.
Customer feedback rarely belongs to a single person — it belongs to an account and to a deal. This update closes that gap:
Available on Professional, Growth, and Enterprise plans.
We're rolling out a native Zoho CRM integration that keeps your customer records in sync with feedback — automatically, in real time, with no manual cleanup.
The moment a survey response comes in, Zonka creates or updates the matching Contact record in Zoho. If the email already exists, the record is updated. If it doesn't, a new contact is created. No duplicates, no batch jobs, no copy-paste between tools.
With this integration, you can:
When feedback lives in one tool and customer records live in another, sales and CX teams miss the signal. With this integration:
Available on Professional, Growth, and Enterprise plans.
Got questions or want to set it up for your team? Reach out to us at hello@zonkafeedback.com or 👉 Book a Demo to see the Zoho CRM integration in action.
Multilingual support now extends to Email and SMS surveys sent directly from Zonka Feedback. Configure one survey, and every contact receives it in their own language — from a single setup, with no separate send per language.
Your default template is automatically translated into every language you enable — you don't write each version from scratch. Switch between languages from the dropdown to review any version and adjust the wording, subject line, or layout to match your tone, then Save.
In the Email or SMS channel, open Configure Template → Configure Multilingual Templates. Every language assigned to your survey appears in the list. Toggle on the ones this survey should support and Save.
Send via CSV upload or a segment carrying a language attribute, and each contact receives the matching template — a contact tagged "German" gets the German version. If a contact's language is blank or doesn't match an enabled language, they receive your default template, so no send is dropped.
📊 Multi-region customer base — Upload one CSV spanning languages and let each contact get the right template automatically.
💬 Localized CSAT or NPS — Run one program across regions instead of maintaining parallel surveys per language.
Available on all plans with Multilingual Support
We’re excited to introduce Advanced Theme Management, giving you complete control over how Themes and Sub-Themes are structured and maintained within your AI Thematic Analysis projects.
As feedback grows, themes often need refinement or restructuring. With this update, you can now merge, edit, reorganize, archive, or remove themes and sub-themes while ensuring historical and future responses remain accurately tagged.
Refine Your Feedback Taxonomy
As new feedback patterns emerge, teams can merge similar themes or reorganize sub-themes to maintain a clean and meaningful structure.
Adapt to Evolving Product Insights
Promote frequently appearing sub-themes into full themes or move topics across categories as product priorities change.
Clean Up Redundant or Low-Value Themes
Delete or archive themes that are no longer useful without disrupting historical analysis.
Maintain an Organized Large-Scale Analysis
For projects with hundreds of feedback responses and multiple themes, easily restructure the hierarchy to keep analysis manageable.
We’re excited to introduce a powerful enhancement to Zonka AI Feedback Intelligence — Manual Theme & Subtheme Configuration.
Until now, when creating a project for AI thematic analysis, the system automatically generated themes and subthemes using AI based on the responses provided. While this automated approach worked well for discovering patterns, many teams wanted greater control over how feedback is categorized.
With this new update, you can now define your own themes and subthemes before running the AI process, giving you the flexibility to analyze feedback exactly the way your team needs.
You can now provide a predefined list of themes and subthemes with definitions while creating your thematic analysis project. These themes act as the framework for the AI model to classify responses.
Instead of generating themes automatically, the AI will now analyze and match responses against the themes and subthemes you define.
Once the themes and subthemes are configured, you can run the AI processing step, where the AI reviews survey responses and intelligently maps them to the most relevant themes and subthemes.
While automatic AI theme generation is great for discovery, many organizations already have structured frameworks for analyzing feedback, such as product areas, service categories, or operational themes.
With Manual AI Thematic Analysis, you can:
📊 Product Feedback Analysis
Define themes like UI, Performance, Pricing, Feature Requests, and let AI classify feedback accordingly.
💬 Customer Support Insights
Create subthemes such as Response Time, Agent Behavior, Resolution Quality, and quickly analyze large volumes of responses.
🏢 Voice of Customer (VoC) Programs
Maintain standardized themes across departments for consistent reporting and trend analysis.
📈 Enterprise Feedback Analytics
Use predefined taxonomies to analyze feedback across multiple surveys and customer touchpoints.
This feature is especially valuable for:
With this update, you can now require respondents to verify their email address or mobile number using a One-Time Password (OTP) before they begin a survey. This ensures that responses come from real users while also helping you automatically capture and store verified contact information for future engagement.
Key Features
You can now add an OTP verification step before a survey begins, where respondents verify their email address or mobile number to proceed. Once verified, the respondent can start the survey seamlessly.
This adds an extra layer of validation to your surveys and helps maintain the quality of feedback collected.
When respondents verify their email or mobile number, the system can automatically save them as a contact in Zonka Feedback. This makes it easier to manage contacts and use them for future feedback campaigns or engagement workflows.
OTP verification ensures that survey responses come from verified users, reducing spam, duplicate entries, and inaccurate responses.
Collecting feedback from verified respondents allows you to build more trustworthy insights and stronger customer profiles.
With verified contact information, teams can:
The Email and Mobile OTP Verification feature is available on:
