Zonka Feedback Product Updates

https://www.zonkafeedback.com

Connect your own SMS Gateway Account to send SMS Surveys

Many businesses already use SMSes to communicate with their customers - marketing messages, confirmation SMSes and more. In such cases, it makes sense to use the same gateway account to send SMS Surveys to customers. 

With Zonka Feedback, you can now connect your own SMS Gateway Account and send SMS Surveys to customers through the same. You can either use an existing SMS Gateway Account or sign up for a new one, add your API credentials to Zonka Feedback and connect your account. 

When you connect your own SMS Gateway Account, the surveys are composed and set in Zonka Feedback and are sent from your SMS Gateway Account. 

When to use this? 

You can use this option in multiple scenarios. 

  • If you already have an SMS Gateway account, you can connect it directly. 
  • If you'd like to control the cost of SMSes and monitor it at all times.

Which SMS Gateways are supported?

We currently support Twilio and SMS Gupshup SMS Gateways. Other SMS Gateways can also be connected in the Enterprise Plan, at an additional cost. 

Which plans support connecting your SMS Gateway?

You can connect your own SMS Gateway account in any plan.

Read all about SMS Surveys here. 

Now create surveys in Turkish, Polish, Cantonese, Gaelige, Cymraeg and Afrikaans languages

We have added support for 5 more languages which would enable you to create surveys that reach out to a more linguistically diverse audience. The 5 languages are:

  • Turkish
  • Cantonese
  • Gaelige
  • Cymraeg
  • Afrikaans

Creating multilingual surveys ensures that your customers are able to give feedback in the language they speak and understand. It promotes diversity, inclusivity and leads to better response rate. What's not to love? 

Introducing Microsurveys 💬

Micro Surveys are short, context specific surveys in a small size widget to collect quick responses from the targeted audience. And now you can create them in Zonka Feedback! 

They’re basically the surveys you’ve always created but just smaller size that are great for websites and in product feedback. Micro Surveys are non intrusive and great as focused surveys. 

Micro Surveys are widely used in following scenarios -

  • Website Content Feedback
  • Usability Feedback 
  • Post Transaction Surveys 
  • In Product Surveys
  • Lead Capture Surveys 
  • Exit Intent Surveys 
  • Feature Feedback 
  • And more. 

You can turn any survey into a micro survey and add them to your website or in your product. 

Ready to get started? 

New, Refreshed Navigation 🚀

With more and more features being shipped, we realized that a lot of pages that were needed for jobs-to-be-done were now 3-4 clicks away. And some things that you were likeable to set up once and then review only once a while was getting too much attention and always on your face. 

Here's everything on the new navigation 🚀

  • Dashboard and Manage Surveys are merged in the all new all-in-one-dashboard
  • Users have moved to Settings 
  • Settings has two new sections — Company Data and Users. 
  • Contact Attributes has moved to Settings > Company Data. 
  • Locations and Devices has moved to Settings > Company Data. 
  • “Users” section in Settings has three submenu options — All Users, Device Users and Agents. 

Ready to give this new navigation a spin? 😊 Go straight to your Zonka Feedback account.

If you have any questions, don’t hesitate to drop us a line at hello@zonkafeedback.com!

Create and manage Response Tags with the all-new Tag Manager

Use Zonka Feedback's all new Tag Manager to create, update, merge and delete tags — all in one place.

Response Tags are great to classify, categorize and manage your responses. Use the same tags across multiple surveys and assign tags to survey responses manually or automatically. 

Here's how you can go to the Tag Manager in your account.

With the all new Tag Manager, you can now control all the Response Tags in your account — and use them for categorizing your feedback responses better. 

(With Auto Tagging, you can effectively use Tags to automatically get assigned to new, incoming responses). 

Eliminate Order Bias with Choice Randomization

Make your surveys free from bias and collect genuine responses with Choice Randomization. With it, you can present the choices of questions in random order every time a survey is taken.

You can use the Choice Randomization setting in every choice based question type — Button Choice, Dropdown, Radio Buttons, Checkbox, and Picture Choice question. 

Survey Question Choice Randomization can be helpful in various scenarios

  • If you want to prevent order bias while respondents answer your survey. 
  • If your respondents tend to collude among each other, especially in market research, quizzes.  

Automatically Categorize your Responses with Auto Tagging

Introducing Auto Tagging to manage and categorize your Responses in Zonka Feedback. 

Based on comments in open-ended questions, set auto tag rules for keywords and phrases to auto-tag your responses and manage them like never before. 

Besides categorizing your responses better, Auto Tagging helps your team to filter responses based on tags and look at in-depth Tag based reports. 

Creating an Auto Tag Rule is simple. Here's how: 

  1. Go to Survey > Automation 
  2. Select a question from the survey to run the match
  3. Add a keyword or phrase to compare with
  4. Select the tag to be assigned when the match occurs.

Let your responses come in and let Zonka Feedback manage tags for you. 

CX Automation and Workflows 👩‍💻

Workflows are simply tasks or actions executed based on set triggers. Imagine replacing your manual work to manage feedback, get the team notified, get respondents targeted emails, set tasks for the team, close the loop, and be fully automated. That's exactly what you can do with Zonka Feedback.

You can set up Workflow for new Survey Responses. And for every workflow, you can add conditions and choose if and when (using or/and logic) the workflow(s) should be executed.

As a part of customer feedback automation, there are three types of Workflows you can set up in Zonka Feedback:

  • Notification Workflows
    Send Notifications to Team and Respondents via Email, SMS and/or Slack
  • Response Workflows
    Mark Responses as Starred, Urgent, add and assign or escalate Tasks to Team members
  • Contact Workflows
    Add Contacts to certain labelled Lists, Unsubscribe them or Trigger another Survey to them via Email or SMS 
Workflows and Automation

With Workflows, you can — 

  • Update the concerned teams about a reported issue
  • Thank the Customer for their feedback
  • Send requested information to the Customer
  • Send automated apology with an assurance of fast resolution to the Customer
  • Create automated tasks for the team for specific feedback
  • Trigger follow-up surveys to detractors to get more insights
  • Send Testimonial requests with online review links to Promoters and Happy Customers

The use cases are endless. 

When implemented right, workflows will help you cut manual tasks, eliminate errors, allow you to address and reach out to each customer, and route the queries and negative feedback to the right people and teams to resolve issues and close the feedback loop quickly.

When used right, CX Automation gives your team the time and the right tools to be more customer-oriented and focus on what matters — reaching out to the customers and resolving queries and issues to enhance Customer Experience. 

Filter Surveys by Locations

Running different surveys across different business locations? Now filter your surveys easily with a 'Location' filter in Manage Surveys to quickly navigate to the one you're looking for. 

Here's how you can filter Surveys by Locations 

  • Go to Manage > Surveys
  • You will see a 'Location' filter on the top 
  • By default, all locations are selected. Click on checkbox for Location you'd like to view Surveys for 

Learn about Location Based Surveys. 


Table View in Response Inbox 💬

Different teams like to view and use their data differently. And for the ones who like spreadsheets, we're presenting the Table View in Response Inbox. 

In the Table View, you can look at all your survey data and questions as separate columns and all the responses as rows. Apply all filters and choose the columns you'd like to see. 


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