Starting today, you can now link a MailChimp account to your GiveLab account, and automatically add users entering your giveaway to your MailChimp subscriber list. Anyone who completes the "Subscribe to Newsletter" step will be added to your MailChimp list automatically, alongside the option to require Opt-In.

To activate, head to the "Integrations" page via the main menu, link your MailChimp account and then create a new or edit an existing giveaway. You'll see options for integrations within the entry step options in Create/Edit.

This feature is available for Business subscribers only.