It is now easier to know when your customers are about to churn with the introduction of the Pending Cancellation Webhook within our API. This additional webhook will trigger when a customers’ subscription is updated to cancel in the future (ie. at the end of the period). This update will allow you a better understanding of your upcoming customer cancellations. With this you are now able to:

• Drive customer retention campaigns via your Customer Success tea, Support team or marketing software
• Better integrate into external provisioning systems

For more information on how to structure your Pending Cancellation Webhook, see our documentation >