Over the past few weeks, we’ve highlighted the powerful capabilities of Chargify Business Intelligence and how they enable you to get a granular, 360-degree view of your business. 

Now, you can see it in action. Here is an end-to-end walkthrough video that will take you through:

• Out-of-the-box metrics and dashboards
• Cloning and customizing a metric
• Creating a metric from scratch
• Building and sharing a dashboard

Chargify Business Intelligence enables you to stream in data from external sources (e.g. your application and tools in your tech stack) and analyze it alongside your Chargify data. You have 3 different ways to achieve this:

Adding Custom Fields

Custom fields can be used to enrich your Chargify data to enable more granular reporting and filtering of your subscription and billing data. Custom fields can be added via a few different methods:

• Manually populate a custom field on a Customer or Subscription in Chargify. More information is available here.
• Use our API to create and populate custom fields.
• Use our Salesforce integration to update custom fields. Read more about Salesforce custom fields here.

Find out more about custom fields here. 

Using the Chargify API Endpoint Method

The Chargify API endpoint allows you to stream in any third-party data (i.e. Salesforce, Zendesk, Jira, your application, etc.) to Chargify Business Intelligence. Documentation on how to create the endpoint and start streaming data from your own applications and other systems can be found here. Third-party data streamed to Chargify becomes available to query and visualize in the same way as our built-in data sources. 

Apache Kafka Endpoint Method

Chargify Business Intelligence is built on top of the Keen technology (powered by Apache Kafka), giving you the option to connect over Kafka protocol programmatically. You can use the endpoint to programmatically stream external data to Chargify Business Intelligence over a widely supported and robust protocol. By leveraging the Chargify Kafka endpoint and stream mirroring, you can stream part of that data to Chargify Business Intelligence and analyze it with your billing data.

In the near future, we will provide tutorials on how to stream in data via this method using Airbyte, an open-source data integration pipeline.  

Chargify Business Intelligence enables you to create custom data exports, so exactly what you need is all in one place. This saves you the time of having to aggregate multiple exports together and reduces the file size, making it easier to work with.  To create a custom export, use the ‘Extraction’ analysis type. Extractions allow you to pick the ‘Properties to Extract’, apply filters, and set the timeframe. Each property can be dragged into the desired order. 

Once you have finished configuring the metric, you can preview a set number of records, download the result as a CSV, or extract the result to an email. Extractions can also be added to dashboards to serve as a drill down that provides the raw data of a chart as context.

Interested in getting access to Chargify Business Intelligence? Please reach out to your Customer Success Manager or support@chargify.com..

For more information on Chargify Business Intelligence, see our documentation here>

Chargify Business Intelligence allows you to share data and interactive dashboards with non-Chargify users so that key stakeholders get the insights they need. 

Sharing Dashboards 
There are two ways that you can share a dashboard outside the Chargify application:

• Public URL:  Making a dashboard public and sharing it will mean that anyone accessing it will be able to view the data and filter it via any added Filters or Date Pickers. The data is read only. 
• Embed HTML:  The second way to share public dashboards is by using the code snippet. For added security we recommend embedding this on web pages that have to be accessed with login credentials.

Exporting Data  
There are two ways that you can export data from Chargify:

• Extraction: The Extraction analysis type exports the raw data from the selected data source as a CSV. You can select the specific properties to export and apply filters to reduce the number of rows.
• Download Metric Result: The result of a Metric can be downloaded as a CSV, an Image, or JSON. This is the computed result and not the raw data. For raw data, you can run an Extraction.

Embedding HTML

Sharing a Public Link

Exporting Image, CSV, or JSON

Chargify Business Intelligence (BI) enables you to perform custom analysis on your Chargify data and align it to your reporting framework by creating metrics. Metrics query your data based on selectable parameters and return a visualization. Chargify BI offers 10 chart types with variants (e.g. stacked, grouped, percentage) allowing you to present your data in an easy-to-understand format.

You can quickly build metrics using our Explorer tool. Simply select the analysis to perform, the data to analyze, and the timeframe for the analysis. Then, add filters and groupings to uncover the granular, segmented insights you need to drive data-backed growth.

Metrics can be saved and easily run for a real-time view of your business. Add your saved metrics to a dashboard and then securely share information with key internal or external stakeholders.

The Explorer enables you to perform flexible analysis on your Chargify data by creating metrics. Metrics run queries on your data based on selectable parameters and return a visualization of the query result. These metrics can be saved, easily added to a dashboard, and then securely shared with key stakeholders.

To help you get started, Chargify Business Intelligence offers 24 out-of-the-box metrics. Out-of-the-box metrics provide a baseline and can be cloned and customized for additional granularity. You can also create custom metrics from scratch. 

Interested in getting access to Chargify Business Intelligence? Please reach out to your Customer Success Manager or support@chargify.com. 

Chargify Business Intelligence empowers your entire team to gain real-time, custom insights into any area of your product, application, or business. Powered by the same data engine backing Events-Based Billing, Chargify Business Intelligence brings an entirely new way to use tailored insights to advance your business. 

Build custom metrics to run granular analysis on your data, whether you’re tracking MRR movements, product adoption, or customer churn trends. Then, add relevant metrics to a dashboard with our drag-and-drop tool, and securely share your insights with anyone you choose. Finally, stream third party data in to Chargify Business Intelligence to get a single source of truth with a 360 degree view of your business.

Make solid, data-backed decisions more quickly than ever before. Now with Chargify Business Intelligence. Interested in getting access to Chargify Business Intelligence? Please reach out to your Customer Success Manager or support@chargify.com.

For more information on Chargify Business Intelligence, see our documentation here>